This isn't a course, it's a transformation
What you want
Most men who apply want some version of this:
-
A plan for what’s next, not another year of thinking
-
More control of time and energy
-
A routine that works without burning out
-
Confidence that comes from action, not hype
-
A life they don’t need a holiday from
What this is
The Second Act Plan is practical 1:1 coaching.
We build a clear plan, then we start executing it while you’ve got support and accountability.
No therapy. No endless talking. No handholding.
What you get by Week 12
1) Your Second Act Plan
What stays, what goes, what changes first.
This includes:
- Work and direction
- Health and energy
- Money and pressure
- Relationships and connection
- Time, boundaries, and priorities
2) Your days rebuilt
A simple weekly structure with:
- Non-negotiables
- Boundaries
- Realistic habits that hold up
3) Your next 90 days mapped
Three priorities only. Clear timelines. Clear actions.
Plus a simple “when life hits” fallback plan, so you don’t disappear when work or life gets busy.
4) Momentum from the first 30 days executed
You won’t finish with a nice PDF and good intentions. You’ll leave having already started on your second act.
The Format
Coaching that meets you where you are.
- 12 weeks
- 1 x 60-minute call per week
- Weekly accountability card and actions
- Support between calls, with boundaries
- Straight feedback and clear next steps
This is for you if:
-
You’re 40–60 and feel stuck, flat, or restless
-
You want a plan, not just inspiration
-
You’re ready to take responsibility and follow through
-
You want your time, energy, and direction back
This is not for you if:
-
You want therapy or clinical support
-
You want endless calls “when you’re stuck”
-
You want motivation without action
-
You want someone to do the work for you
Investment
Second Act Plan (12 weeks, 1:1)
$7,500 USD
Optional add-on for Sprint clients (see below):
Spain Intensive (3 days): $2,500 USD
What happens when you apply
-
You complete a short application (in the next section below)
-
I'll review it personally
-
If it looks like we’re a fit, I’ll send you a link to book a short call
-
If it’s not quite right, I’ll let you know quickly and point you to my free resources
Who’s Andy?
I left home at 16 after a rough start. I learnt early that no one was coming over the hill to save me, so I had to build my own way out.
I worked, saved, and backed myself until I achieved my childhood dream of becoming a pilot. Later I moved into business, worked with major brands, and eventually realised I didn’t want to spend my life living by someone else’s priorities.
So I built my own businesses, and helped other people build theirs. Over the years I’ve built and scaled multiple six and seven figure businesses, and learned what actually creates freedom in real life, clarity, income, boundaries, and the ability to reinvent yourself without blowing everything up.
The Second Act Plan is the work I now do with Gen X men who are capable, successful, but quietly fed up with drifting.
Yes you’ll have a clear Second Act Plan, but more importantly, you’ll leave with the decisions, structure, and momentum to make it real.
If you’re ready to get clear, make decisions, and build a life you don't need a holiday from, you're in the right place.
Optional Spain Intensive
Optional add-on: 3-day Spain Intensive
Some men need space away from the noise to think properly and make clean decisions.
Fly to Seville where we'll work together on a deeper plan for:
-
A bigger life shift
-
Mindset and resilience
-
How to fund your second act
This is available to Second Act Plan clients only, and only when it’s the right fit.
There's no commitment just now. Let me know on the application form if it's an option you'd like to explore, and I can give you more details.
Is this therapy?
I’m busy. Will this fit?
Do you offer one-off calls?
Do I need Spain for this to work?
You’ve probably carried this alone long enough.
If you’re ready to stop drifting and build a real second act, apply below.
Apply Now for 1:1 Coaching