Where to Find Clients Beyond Content Creation

Sep 15, 2025
Andy Brown, Kajabi Expert, standing next to his LandRover Discovery with 2 Paddle Boards on the Roof

Read time: 1 min

Another Monday as a Content Creator

What’s the point, right?

If you’re sat there staring down another week of cranking out content with no real leads and no movement in your business, believe me, I’ve felt your pain.

But here’s a little something that might offer up some food for thought.


A Better Question to Ask

Instead of asking: “How do I post more?”

Ask: “Where else are my clients hanging out?”

Because they might not be where you expect, and often they’re in places with far less noise.


Two Quick Examples

1. The Online Event

I recently joined a 5-day online event. You wouldn’t usually catch me sitting through one of those (especially at 5 pm on a Friday) – but I knew the right audience would be there.

So, I tweaked my Zoom profile name to “Andy | The Kajabi Guy”, got involved in the chat, and ended up with a high-value client who DM’d me during the event.

2. The Kajabi Experts Marketplace

Another client found me on the Kajabi Experts marketplace. She initially looked up my website and thought, “I can’t afford you.”

But after wading through the cheaper offers, she came back and said the opposite – she realised she couldn’t afford to go down the cheap route.

Both wins came from less obvious channels.


The Point

It’s not about spreading yourself thin. It’s about being intentional about where your clients are, and showing up there with value.

So maybe this week, instead of grinding harder, you just need to think differently about where else you could show up, especially where there’s less noise.


Final Thought

Have a great week, folks – I’ll be out on the ocean if you want me 😉

Want help building or growing your coaching business?

I'm Andy Brown. I work with coaches and course creators to build businesses that actually work. Strategy first, always. Whether you're starting from scratch or something isn't performing the way it should, that's the conversation we have first.

I'm a Verified Kajabi Expert with 20 years of real business experience behind me. I've built from scratch, rescued builds that went sideways, and migrated hundreds of thousands of contacts without losing a thing.

If you want clarity on what's not working and a straight plan to fix it, book a free call. No pitch. Just an honest conversation about where you are and what you actually need.

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