WHAT WE DID
We literally started from a blank canvas. This was a new business, the premises were almost derelict to begin with and only thing we had to work with was the name Mansell.
The building is art deco, so the brand identity had to be contemporary, whilst respecting the heritage of the location.
The brand itself began as luxury and aspirational. However this evolved over time as the business took on the Mitsubishi and Hyundai franchise.
The name "Mansell Motors" didn't reflect the brand, so taking into account the various facets of Nigel's business empire, we created the name "The Mansell Collection".
- Brand Guidelines
- Web Site & Social Media
- Online and Offline Advertising
- Internal and External Signage
- Radio Scripts
- Brochure Design and Print
- Email Marketing Campaigns
- Vehicle Livery
- Event Management