If you’ve ever asked for testimonials and then stalled, you’re not alone.
You’ve got the feedback. It’s kind, supportive, and often very flattering.
Now comes the awkward bit.
How do you use it w
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How Content Overwhelm Kills Memberships, And What to Do Instead
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Last August, I joined an online surfing membership run by one of the best coaches I’ve ever seen.
In the first month, I progressed more than I had in 40 years of surfing.
No hype. Just clear teachin...
Best Coaching Niches for 2026: What Will Win, What Will Fail
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Coaching is still growing, but it is also noisier than ever. The industry continues to expand, and more coaches are entering the market each year.
That means 2026 is not the year to be “a coach for a...
2025: Not the Sleigh Wreck It Was Shaping Up to Be
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This image felt about right at the start of 2025.
Because let’s be honest, the first quarter of this year was one of the weirdest I’ve ever experienced in business.
No rhyme or reason. No clean patt...
Visibility Without Burnout: The Slow Marketing System for Coaches in 2026
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A lot of coaches are exhausted. Not by coaching, but by marketing.
There’s a stat in my 2026 Coaching Industry Report that should make all of us pause. A big chunk of coaches are considering quitting...
Free Download: The 2026 Coaching Industry Report
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If signing clients feels harder today than it did in 2020, you’re not imagining it.
The era of broad “life coaching” and easy organic reach is done. The market has matured, the audience is more sophi...
Answer Engine Optimisation: What Coaches and Digital Business Owners Need to Know Right Now
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Search has changed.
And if you’re a coach, course creator or consultant building a business online, you need to understand what’s happening, because it’s already affecting your visibility, your traff...
The Fastest Way to Lose a New Client
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There’s nothing like a new professional advisor to remind you how not to do onboarding.
We’ve just started working with one, and I swear, it’s like they want me to regret it.
One form after another....
Are You Running a Coaching Business or Just Putting Out Fires?
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You’ve seen it, maybe you are it.
The coach running a business like it’s a burning building.
One client finishes, and panic mode kicks in.
The pipeline’s dry, so it’s back to the socials, cranking ...
Why In-Person Still Matters: The Spark You Can’t Find Online
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Is it just me, or do we now live in a world that never seems to shut up?
The AI garbage, endless advice, “quick-win” posts, and all of it fading into the ether before your Nespresso has finished your...
