“We used to spend $1 million a day on Google Ads”
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Now this was a seat mate worth talking to…
“And we used to get $1.2 million a day back” he said.
How often do you talk to the person sitting next to you on a plane? Do you strike...
How to HALF your Facebook Ad spend
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A/B Split Testing - doesn’t that sound dull?
I’ll be honest, it’s not exactly a scroll stopper. But…
If you’re running paid adverts in your business, you need to hear this because it might just help...
Pants on fire!
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Right in front of my client, there I was stripped down to my shorts, standing on one leg and sweating like a furnace worker.
I'd never done yoga before. Truth be known, I'd never conside...
Stop Boosting Your Facebook Posts 🤯
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Mr Zuckerberg ain't daft, no surprise really considering he's in the Top 10 of the richest people in the world.*
He's quite happy for you to use his social media platform for free becaus...
3 Reasons Your Website Isn’t Working
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“We just spent $8,000 on our new site, here let me show you…”
My heart sank as the guy next to me tried to load his not-so-mobile-optimised site on his iPhone.
“It’s usually quicker than thi
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This one simple marketing strategy earned me over $5,000 in one hour…
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Sitting in a Texas conference room that was hotter than an oven, we were trying to stay awake after a lunch of world class tacos…
You know when you’ve been to those big training courses and by day 3...
13 Ways to keep your Business front of mind
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When unique and destabilising events like COVID come along it can be tricky to be actively selling or direct marketing. But we have to continually keep our existing customers ‘warm’ and continue to bu...
20/40/60 Minimum Marketing Rule
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We all need to be marketing our business, yet most of us aren’t.
So I’ve come up with 3 powerful tips to help you get your message out there and grow your business - my 20/40/60 Minimum Marketing Rul...
5 Ways to Increase Your Brand Value (and make more money)
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Depending on which study you believe, and what industry you’re in, acquiring a new customer is anywhere from five to 25 times more expensive than retaining an existing one. Ha...
Keep Your Customer Pipeline Full
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Ain’t life grand! The order book is full, business is great, the money’s rolling in - ahhhh, this is the stuff.
I pretty much heard this from someone the other day. However, not even four years ago t...
