Years ago, when Jules and I first moved over to Kajabi, we hired someone to help us get set up.
Let's call her Karen. Because that was her name.
Karen came across well. She had the right confidence,...
This image felt about right at the start of 2025.
Because let’s be honest, the first quarter of this year was one of the weirdest I’ve ever experienced in business.
No rhyme or reason. No clean patt...
And what it means for your next move
We’ve seen a quiet shift over the past couple of years.
Coaches are no longer just selling sessions, memberships, or mini-courses. They’re building creator brand...
When Your Coaching Business Feels Stuck (But It’s Not You)
It’s 10pm.
Dinner’s done, kids are in bed, and you’re sitting at the kitchen table, staring at a blank screen.
You’ve coached all day, hel...
Read time: <Â 3 mins
Most coaches put 80% of their energy into chasing new clients and only 20% into keeping the ones they already have. That’s backwards.
Here’s Why
- It costs 5–7x more to attrac ...
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One of the most common mistakes I see in Kajabi builds?
Too many products, not enough purpose.
Someone gets excited and starts building courses, emails, freebies, coaching offers, access groups, al...
If you’re only using Kajabi for courses, you’re missing a trick.
Because here’s the reality:
Most online courses never get finished.
Some studies put average completion rates under 10%. For self-pa...
Let’s talk about automation.
It’s one of Kajabi’s strongest features, and one of the most underused.
Or even worse, misused.
Because when automation works, it’s invisible, seamless, and will save y...
If there’s one thing that trips up most kajabi setups, it’s this...
You build your site, set up your products, and launch your funnel.
Then a few weeks later, crickets.
You have no real idea what’s...