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Practical, actionable insights for coaching and course creators.
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Expert tips and insights to help you build, grow and scale your coaching business.

Ai: It's the end of the world as we know it artificial intelligence brand marketing

REM did write some cracking tunes…

But that’s not what I’m talking about here, I’m talking the systematic culling of creative workers by Artificial Intelligence (AI).

They tell us that AI can now au...

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Why SEO is Crucial for Online Business Success google marketing tips seo

Where's the best place to hide a dead body? Page 2 on Google

Sorry, that's an old chestnut from the world of SEO. Let me explain...

In today's digital age, an online presence is essential for any bu...

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How to Name a New Business brand

Coming up with a relevant and memorable name for a business can be tricky, but to get things started, here are 10 tips to get the creative juices flowing.

1. Reflect your brand

Your company name sho...

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How to create 52 weeks of content (without losing the will to live) content marketing tips

You know that feeling when you should be doing social media posts for your business, but you just sit staring at a blank screen without a single idea?

No matter how hard your rack your brain, nothing...

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A Marketing Lesson from Steve Jobs brand marketing tips

Do you remember the Apple iPod?

Please don’t tell me you’re too young otherwise we might fall out ;)

Anyway, Mr Jobs did a pretty good job (sorry) of shifting a few - around 450 million or so*

But ...

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“We used to spend $1 million a day on Google Ads” advertising google marketing tips
Now this was a seat mate worth talking to…
 
“And we used to get $1.2 million a day back” he said.
 
How often do you talk to the person sitting next to you on a plane? Do you strike...
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How to HALF your Facebook Ad spend advertising facebook

A/B Split Testing - doesn’t that sound dull?

I’ll be honest, it’s not exactly a scroll stopper. But…

If you’re running paid adverts in your business, you need to hear this because it might just help...

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Pants on fire! brand customer research marketing tips
Right in front of my client, there I was stripped down to my shorts, standing on one leg and sweating like a furnace worker.
 
I'd never done yoga before. Truth be known, I'd never conside...
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Stop Boosting Your Facebook Posts 🤯 advertising facebook marketing tips
Mr Zuckerberg ain't daft, no surprise really considering he's in the Top 10 of the richest people in the world.*
 
He's quite happy for you to use his social media platform for free becaus...
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3 Reasons Your Website Isn’t Working design marketing tips website

“We just spent $8,000 on our new site, here let me show you…”

 
My heart sank as the guy next to me tried to load his not-so-mobile-optimised site on his iPhone.
 
“It’s usually quicker than thi
...
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